Last week, the Meta Connect event took place, where the following were presented:
→ new Ray-Ban Meta Smart Glasses with a camera and microphones, including for broadcasting on social networks. The price of the gadget is USD 299;
→ Meta Quest 3 virtual reality helmet priced at USD 499;
→ AI characters for social networks, as well as Meta AI chatbot.

Overall, the products were received favourably. And now analysts are making predictions about how this will affect the stock price. Thus, Truist Securities analyst Youssef Squali raised his target price to USD 390 per META share, expecting that:
→ revenue will increase by 21% year on year;
→ the company will receive many benefits through the implementation of AI (for example, Emu — an image generation model; Studio AI — a platform for developers that allows one to create new and customized AI).

Add to this that the increase in revenue should be facilitated by the company’s intention to offer a subscription fee of USD 14 per month for using Instagram and Facebook, which will allow one to disable advertising.

The daily chart of META stock, meanwhile, shows a mixed picture.

Bullish arguments:
→ META stock is stronger than the S&P 500 market;
→ the price forms a movement within the ascending channel;
→ the price formed quick energetic rebounds from the lower border of the channel, thereby indicating the strength of demand.

Bearish arguments:
→ On July 27, when the high of the year was formed, extremely high volumes were recorded on the NASDAQ exchange. They can be interpreted as the desire of large players to fix profits from long positions. Since then, the July 27 candle area has acted as resistance. Price action near the USD 310 level (roughly the low of the July 27 candlestick) confirms bearish activity.

It is possible that in the coming weeks, the forces of supply and demand will balance out in the market, however, if the fundamental backdrop for META stock remains strong, it will help the bulls prove their superiority in the long term.

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